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How can I view analytics for the WhatsAppify chat widget?

WhatsAppify includes an analytics dashboard that helps you track how visitors interact with the chat widget on your website.

What Metrics Are Available?

  • Total Clicks — Number of times visitors clicked the WhatsApp chat button.
  • Unique Visitors — Number of distinct visitors who interacted with the widget.
  • Conversations Initiated — How many visitors started a WhatsApp conversation.
  • Peak Hours — Times of day when your chat widget gets the most engagement.
  • Device Breakdown — Whether visitors are on mobile or desktop when they click.

How to Access Analytics

  1. Log in to your AppifyCommerce dashboard.
  2. Go to WhatsAppifyAnalytics.
  3. Select the date range you want to review.
  4. View the dashboard for a summary of engagement metrics.

Using Analytics to Improve Engagement

  • If click rates are low, try adjusting the widget position or welcome message.
  • Use peak hours data to align your team's availability with high-traffic times.
  • Monitor device breakdown to ensure the widget works well on both mobile and desktop.
tip

Check your analytics regularly to identify trends and optimize your customer engagement strategy.